TOM FORD BEAUTY presents its first summer pop-up at the iconic Astir Beach—one of Greece’s most sophisticated seaside destinations. There, visitors are immersed in the radiant world of Soleil, where sun, fragrance, and sensual luxury exist in perfect harmony.
This unique experience unveils the new TOM FORD Soleil Summer Collection 2025, accompanied by exclusive beauty services and personalized beauty consultations. At its heart lies Eau de Soleil Blanc—a luminous floral fragrance with sparkling citrus notes that captures the golden, hypnotic journey of the sun. An invitation to escape into TOM FORD’s eternal summer.
New Soleil Summer Collection
Inspired by the crystal reflection of sunlight on water, the Soleil Summer Collection evokes the effortless elegance of a private tropical oasis and the golden warmth of twilight on the skin.
The collection’s shades move between pink tones, ethereal nudes, and radiant amber hues, offering a complete summer look enriched with luxurious, sensual textures that capture light and define refined beauty.
Soleil Eye Color Quad in 01 Bronze Isle
A palette that captures the magic of summer light. The 01 Bronze Isle quad blends luminous bases with shades inspired by island waters and sunlit waves. Its silky textures apply evenly, in shades of vanilla, gold, and copper—mirroring the sun’s shimmer on the sea.
Soleil Ultra-Shine Lip Color
The epitome of summer luxury for the lips. With shades inspired by exotic destinations, this hybrid product combines the ease of a lipstick, the luminous shine of a gloss, and the hydration of a balm. In a single swipe, it delivers radiant, fresh, and luxurious lips.
Soleil Lip Balm
A summer-fresh touch for the lips. Soleil Lip Balm offers up to 24 hours of hydration thanks to hyaluronic acid, while leaving a natural, radiant glow. Enriched with the signature coco de mer accord, it gives lips a plump, juicy look—like they’ve been kissed by the sun.
Eau De Soleil Blanc
Eau de Soleil Blanc completes the collection with a bright blend of sparkling citrus, luxurious florals, and the signature coco de mer accord—housed in a new, iconic bottle.
The TOM FORD Soleil Experience
The TOM FORD BEAUTY pop-up experience will be hosted at Astir Beach through September 2025, inviting visitors to discover the essence of TOM FORD’s effortless summer luxury.
